- What's On
- About the BID
“To create a vibrant BID area, we can all be proud of, where businesses prosper, our communities thrive and visitors value the Swindon town centre as a destination of choice.”
We are a democratically elected, business-led organisation which was formed to improve a defined commercial area in Swindon town centre. First established in 2007, we were one of the earliest BID’s to set up and we were successfully renewed in 2017. Led by businesses, we represent 478 hereditaments and since 2007 we have invested more than £5m in Swindon town centre. We recognise how important working in partnership is to being effective and achieving results.
We work in close partnership with various organisations including Swindon Borough Council, Wiltshire Police and Swindon & Wiltshire Local Enterprise Partnership (SWLEP) to shape the town centre. We are entirely independent, funded by our BID business levy payers and provide ‘additionality’ to services, not substitution. We drive forward the BID’s Business Plan and answer to the BID Board.