BID Breakfast - 17th July

24 July 2019

On Wednesday 17th July, inSwindon BID held their quarterly BID Breakfast networking event at Swindon Dance in Regent Circus.

BID Members were invited to join the BID team to hear about the successes in the last quarter, that was shared by Business Development Manager Rachael Youd, including:

This campaign started on 7th April 2019 and pleased to confirm that Swindon Borough Council have committed to a minimum of one year.

The BID is closely monitoring the effect on footfall and spend in the town centre, results for the first quarter are being collated and will be shared at the next BID Breakfast

Thank you to all those businesses who completed the survey.

In collaboration with The Brunel Shopping Centre and The Parade, Love Fashion Live was a month long event that celebrated fashion in the town centre

The event was very successful with over 40 stores throughout the town centre supporting the event.

The event launched at The Parade – with beauty stations and a personal stylist offering advice on the latest fashions available in the town centre.

Fashion and beauty exhibition, ‘MakeUp Your Mind’, produced by Media Make-up students from New College.

The Brunel’s Personalisation Station which provided free makeup, fragrance and skin demos, transformed people’s looks from day-to-night, and prepared them to ‘wow’...

This is planned in again for next year.

Over the course of the week:

87 volunteers
77 black bags of litter
38 pieces of graffiti removed
25 phone boxes cleaned
50,000+ cigarette stubs removed
198 pieces of gum removed
3 shopping trolleys returned

Date for your diary: 16th - 20th September 2019

We welcome the support of businesses in the town centre. More information will be sent out in the newsletter but if you want any more information how you can get involved please don’t hesitate to get in touch.

The Mural in Regent Place, located on the side of the Wyvern Theatre stairwell, was commissioned by the BID and designed and painted by local artists Martin Travers and Peter Cowdy

The BID’s Clean & Well Maintained working group, chaired by Rob Faulkner from The Brunel Shopping Centre managed the project with support from Artiste and Swindon Borough Council. The project was sponsored by The Brunel Shopping Centre and Bower & Bailey – thank you all for your support in ensuring this project came to fruition – there were some challenges along the way!

The BID’s ambition is to make this a part of an arts trail in the town centre – watch this space!

113 hanging baskets in the main pedestrian areas of the town centre and will be in bloom from June to October 2019.

We are planning to extend the hanging baskets programme for next year and we are evaluating additional areas which include Train Station, Wellington Street and the Tri-centre.


What's coming up

Rachael continued to share the plan for the next quarter and where businesses could get involved:

  • Town Centre Festival – 1st -31st August including the Urban Beach Experience 1st-8th August in Wharf Green
  • Swindon Half Marathon – 22nd September
  • Student Lockdown – 30th September
  • Christmas Light Switch on – 16th November


Guest speaker - Inspector Tippets

An objective from the meeting was to understand more around how Wiltshire Police are supporting the town centre.

Inspector Tippets started the presentation with an overview Community Policing One Team.

  • Swindon is split into Swindon North and Swindon South
  • Each sector has five 24/7 teams (Insp, Sgt, Pc, PCSO, LCI and SPC)
  • Each sector has dedicated leads – Insp, Sgt and Community Coordinator
  • Proactive community tasking team (community priorities and house burglaries)
  • Support team dealing with volume crime focusing on early resolution

How do they set and task priorities:

  • Dedicated teams analysing crime data and trends
  • Dedicated teams analysing intelligence and ‘jigsaw building’
  • A threat, harm and risk matrix is applied to identify growing/emerging threats
  • Monthly force tasking across all business areas
  • Fortnightly local tasking across all our CPT areas
  • Fortnightly Swindon local tasking’s for Swindon North and South
  • Daily briefings for every day, evening and night shifts – 365 days a year


Meeting Hosts - Swindon Dance

The meeting came to a close with meeting hosts, Swindon Dance, sharing their success after celebrating 40 years and an insight into the various projects carried out.

A huge thank you to Swindon Dance for hosting us and we wish you all the best for the next 40 years.


If you missed the BID Breakfast meeting, but would like to know more on what was discussed, please get in touch with the team.